Keynote

Prof Ng will share the latest findings in the new movement of service dominant logic and value co-creation coming out of the UK, Europe and the US; address the importance of emotional value, not just functional value; the changing state of the customer empowered by technology and innovative approaches; the role of information; and future business models in travel and tourism.

Prof Ng is Professor of Marketing Science, University of Exeter Business School, Senior Visiting Fellow, University of Cambridge and Academic Adviser to Cambridge University Health Partners.

Prof Ng was the former CEO of SA Tours, one of the largest tour operators in the region spanning Malaysia, Singapore and China, and founder of Empress Cruise Lines.

Topic/ Seminar Highlights

Interactive Session
You Say, I Say!
David Barrett
1500-1545h
5 October 2010
Cinema 15, Level 9, SF World Cinema

You Say, I Say! explores important topics that affect your business today. This fast paced, lighthearted fan-filled interactive session is designed for you to have your say. Top panelists, representing different segments of the industry, will be posed a series of questions and will share their knowledge on specific topical issues. After they present a variety of personal perspectives, we give you the opportunity to express your views. Agreeing with or challenging what the panelists say, will make for an expressive and entertaining session. Hot issues, quick 45-second responses plus our lowtech, high-energy voting system - guaranteed to get the whole room buzzing.

CTW Breakout Session 1A
Back to the Negotiating Table: Airline Buyer or Seller Market?
Ian Flint and Liz Thomson
0900-1000h
6 October 2010
Lotus Suite 3, Level 22, BCC

Will capacity, routes and schedules be back to normal, and when? Are fares rising? How can airline alliances boost your programme? Get the answers to these and other questions on getting the best airline deal from our panel of experts

CTW Breakout Session 1B
You and Your TMC
Dean Fowles and Dylah Harharah
0900-1000h
6 October 2010
Lotus Suite 5, Level 22, BCC

Is it a match made in heaven or are you constantly finding fault with each other? How can your TMC be a better service provider and how can you be a better customer? Is it possible to find an innovative, win-win solution?

CTW Breakout Session 2A
The LCC Equation: Does it Add Up?
Desmond Chong and Johanes Chang
1000-1100h
6 October 2010
Lotus Suite 3, Level 22, BCC

Many consider low-cost carriers a viable option in cutting cost. How do you decide if it is an option or not an option for your company? Can LCCs be successfully incorporated into your existing airline programme? Learn the upside and downside.

CTW Breakout Session 2B
Get More Out of your Hotel Programme
Dean Fowles and Premah Krishnan
1000-1100h
6 October 2010
Lotus Suite 5, Level 22, BCC

Dollar for dollar, are you getting the best value for your money? If not, why not? If rates are going up, what do you expect in return? Promises to be a lively debate.

CTW Industry Presentation
Overview and Forecast of Asia-Pacific Corporate Travel Trends 2010/11
Hank Roeder, Joseph Bates and Irene See
1130-1230h
6 October 2010
Lotus Suite 7, Level 22, BCC

Find out what lies ahead on:
- Average spend on corporate travel for 2010 (with historical comparisons from 2007 to 2009)
- Outlook for total corporate travel spend in 2011
- Outlook for corporate travel spend in the following categories: air, lodging, car rental, and meetings/events
- Effect of the Global Recession on travel budgets
- How companies are changing travel policy this year

CTW General Session
How to Manage your Travel Budget and Travellers’ Expectations
Ian Flint, Tony O'Connor and Sandeep Shastri
1400-1515h
6 October 2010
Lotus Suite 7, Level 22, BCC

The economic crisis is over and some companies are loosening their belts a little. If it is status quo in your place of work, or if a travel budget cut is looming, what opportunities are there to meet everyone’s objectives?

CTW Breakout Session 3A
New Technology: How Booking Travel will Change
Julian Mills and Kris Miller
1130-1230
7 October 2010
Lotus Suite 3, Level 22, BCC

Find out the latest trends and how new technology will impact the way we do business. What next-generation tools will change how travel management companies work and how they will deliver service to the business traveller.

CTW Breakout Session 3B
Alternative Accommodation: Is it For You?
Augustine M Silva, Fabian Seet and Michelle Low
1130-1230h
7 October 2010
Lotus Suite 5, Level 22, BCC

The growth of the serviced residences segment in gateway and secondary cities is giving business travellers more choice. What would make you and your travellers choose serviced residences over a hotel stay?

CTW Breakout Session 4A
Be Prepared: What you need to know about safety & security
Tony Ridley
1400-1500h
7 October 2010
Lotus Suite 3, Level 22, BCC

Has the world become a more dangerous place? Hear case studies of what companies are doing and how your company can adopt and adapt practices to keep your travellers safe and secure whenever they leave home.

CTW Breakout Session 4B
Make Room for Compliance: Is your Travel Policy User Friendly?
Jan Bowland
1400-1500h
7 October 2010
Lotus Suite 5, Level 22, BCC

Do you have a problem and do you need to find an innovative solution? Or is it just a few bad apples who refuse to comply? Find out what others have implemented and what works and what works better.